27 October, 2011

Hot On the Streets: Beyoncé "Party" Video

26 October, 2011

F for Fashion: Joan Smalls

New promo: Killian Loddo

A while ago I had the chance to interview the talented designer Killian Loddo for the Young Money Post. Living and working in France, Killian finds inspiration in his Parisian surroundings.
He just launched his new website featuring the current collection of scarves Fantastic goodbuys. Inspired by the sunlight and spots of colours the collection consist of 4 silk scarves each different and unique in it´s own kind. Take a look at the new website Fantasticgoodbuys
For prices and other collections  Handmadecollection

Photos courtesy of Killian Loddo

25 October, 2011

Autumn Inspiration

18 October, 2011

Beyoncé Official Love on Top Video

17 October, 2011

Backstage L´Oréal Trophy awards Carré 2011

8 Weeks of preparations, fittings and sewing has come to an end.. I feel surprisingly full of energy and I would do it again in a heart beat.. The whole entourage.. the excitement of being backstage.. anxiously trying to stick some tape on a bustier just seconds before the run.. a model holding her shoe in her hand before she needs to walk because we all know they hurt like hell. These moments are all worth it when you see the models walk over the runway in your creations.. One by one flawless  and within 15 minutes it´s over. Let me show you backstage at the L´Oréal Colour Trophy Awards in Carré Amsterdam.

The Kinki show was divided in two parts, the first part called Push The Button was styled by Iris van Wijhe with dresses of Darryl van Wouw.. Full of Buttons, colours and black contrasting hoops..
Second part is the Theatrical and styled by Sanne en Justine of Collected Styling with  the dresses designed by me SOYL...
Make-up of my part Theatrical was by the hand of  Make-up artist Paul Benjamin
And special thanks to the Hair models Deborah, Samantha, Sara, Linda, Naomi and Merel... who rocked my dresses on the runway and had the guts to colour, cut and shave their hair for the show.


waiting waiting waiting

making sure the dress will stay in place

Iris van Wijhe at work


13 October, 2011

L'Oréal Colour Trophy awards Kos

Finally some pictures for you of my dresses for Kinki in Greece! Take a look and tell me what you think. They're coming back on Friday for the show in Carré on Sunday.

12 October, 2011

Last fittings for the L'Oréal Colour Trophy awards 2011

I still need to put the last hand on the dresses for the show this sunday in Carré Amsterdam. But Kinki will give also a show in Kos Greece at the international award show. So they needed the dresses this week. Extra stress and no time to lose, pushing to the limit.

 The annual Colour Trophy competition is all about inspirational cuts and colors for your hair. Talented hairstylist are competing for the Color Trophy in 3 different catogories; Young Talent, Fashion and Avant Garde. The judges will not only look at the hair but also at the overall Fashion look one of them is dutch Fashion designer Claes Iversen. The show will be hosted by Sylvie van de Vaart.

SOYL Story.Of.Your.Life. All rights reserved. © Maira Gall.